Is it time to get your products selling online? Whether you’re dipping a toe to test the waters or ready for a full-scale solution, ecommerce solutions abound. Our team provides a variety of services to assist with the ecommerce process, from platform assessment (choosing the right online sales platform) through to product presentation & packaging, branding, and web design, social media integration, and marketing and selling your products.
Ecommerce – The Silver Bullet?
The decision to incorporate ecommerce into your business needs to be made strategically – an ecommerce store for your product is not a silver bullet. If you’re already selling instore or elsewhere, adding an ecommerce channel creates selling opportunities – but also management challenges. It might mean different product lines, branding requirements, pricing structures, online systems to manage, policies, as well as shipping, returns, etc, etc. If you’re not already selling, then it is a mistake to think that your store can succeed without marketing and advertising your products. With ecommerce, there are benefits, but there are costs too. What we do is work with our clients to understand what they’re trying to do – and create a solution that will accomodate their objectives.
E-commerce doesn’t require a website. E-commerce is electronic commerce – internet selling – and there are alternative ways to achieve this beyond your own website. You could sell through another website, or another channel (Facebook), or incorporate an ecommerce capacity into an existing website. The option that you choose needs to be a balance between your objectives, resources, and the future of your business operation. We offer scaled approaches, enabling our clients to sell online in limited ways or through existing websites or online channels. We always work with our clients to design solutions that are compatible with their objectives and their business. When you work with us it all begins with a friendly conversation – start one today!