We specialise in website design solutions for Australian businesses and organisations. Our Sunshine Coast web designs are making a difference for clients across a of industries – events, healthcare, childcare, industrial, energy, churches, the arts, beauty, restaurants, legal, retail, homewares.. our clients are getting ahead with effective, reasonable integrated solutions scaled to suit businesses operating at any level. Whether you’re just starting out or established, our team is here to help. Talk to us for:
- Web Design
- Web Hosting
- Ecommerce Websites
- Custom Websites
- Shopify Websites
- WordPress Websites
- Domain Names
- Web Management
Your New Website
Looking to start a website for your business? Our website solutions are made to suit your needs.
Looking for assistance with your website or online business? Our team is here to help.
Types of Website Designs We Make
We work with a variety of different industries and bring a solid body of experience to our new projects. Our websites are generally branded and ecommerce websites with functionality to suit each project. Here are some of the considerations around different types of websites we’ve designed.
In any business, the customer comes first. In healthcare patients’ needs are specific and personal. Brand needs to align with these needs, and the website presentation is a reflection of clinical standards.
Creating the correct focus will help your business achieve success. It may not be about your product, but how well you understand the audiences responsible for decision-making and connect with them.
Aesthetics are important but not as important as knowing where your product fits into the marketplace, and ensuring your overall position is properly communicated to your audience.
Websites for organisations need to have a clear purpose. Rationalising functionality and streamlining management assists organisations achieve efficiency and allow them to focus on what matters.
Ecommerce websites need a rationalised functionality built on a relevant platform of brand and culture. A solid SEO program will help drive business, and customers need to be nurtured through cultural development.
In the legal sector, the balance in brand between client connection and industry appropriateness needs to be carefully evaluated and implemented.
Parents are busy and efficient systems underpin a successful childcare business. The website must connect these systems with parents to ensure consistent, streamlined communication.
Corporations have different objectives and it is the quality of their brand and marketing development that allows them to be known as an entity and as a provider of services to different audiences.
In the Beauty Sector the possibility of repeat business through excellent service and cultural development must be engaged. Strong branding is essential for competitive relevancy.
Popular Website Options
Websites can be many things ranging from a digital business card to an integrated management system for events, sales, advertising, the communication of information and much more. What’s the right kind of website for your business? Here are some examples to get you thinking – note that any website can contain features from all of these categories.
A basic website is the starting point for most businesses, and may include branding, information about products and services, contact details, and links to social media. This type of website enables the creation of a digital footprint for your business. Our websites can begin in this way and then expand into additional functionality later on, if required. Basic websites are usually small in size and have less than 10 pages – great for sole traders or small businesses who need to demonstrate their legitimacy as well as work they have recently done.
A dynamic website might look basic but can do much more. As you move through the website, website pages are constructed with relevant content that responds to your line of enquiry / interest. By providing users with relevant content, a better user experience can be constructed. Content can also be handled to enable multiple location display from one source, so you can manage promotions across your website without getting lost in the updates. The inclusion of dynamic website functionality means that information can be handled in sophisticated and advantageous ways. Great for larger websites.
An SEO website is designed with an SEO mission in mind. SEO is part of any website production, but in a competitive environment, SEO strategy underpins and guides all of the inclusions and features of the site. When SEO is the main goal, we will also talk to our clients about parallel strategies in Google and Social Media to achieve their objectives.
Websites can be customised to achieve any kind of result. Customisation must be carefully handled with a view to ROI and management. There is no need to make things more difficult than they need to be! We work with our clients to implement customisations in content handling, display, functionality, and towards attaining particular goals (e.g. SEO).
Sunshine Coast Website Design
The technology sector is alive and well on the Sunshine Coast, QLD. With an influx of interstate expertise across a variety of complimentary fields, the capacity to service requirements of businesses of all sizes is ever-increasing. The Blue Wrasse started in Sydney in 2012 and made the move to the Sunshine Coast in 2015. We’re working with more Sunshine Coast, Gold Coast and Brisbane-based clients now in everything from web design to marketing their businesses. It’s always a popular point that we can care of everything under one roof – it means our clients can talk to us to get anything done from small, once-off jobs to complete business launches.
The business benefits of a website for your Sunshine Coast business include the following: increased business presence; communications hub / platform; brand expression; product / service explanation; sales channels; marketing opportunities; professional presentation of your business. On the Sunshine Coast competition is high in most industries and prospective customers relatively low / seasonal, so it makes sense to put your best foot forward with your business and ensure that you have created the best exposure and opportunities possible. Like any other business decision, you need to be aware of the cost and benefits – our team can help you review your objectives and create a plan designed to bring your business website together.